2030 World Cup media rights auction opens with $1B+ bids expected
Fox, ESPN, and Netflix have emerged as likely suitors for 2030 World Cup media rights, with a bidding war expected to generate over $1 billion.
Fox, ESPN, and Netflix have emerged as likely suitors for 2030 World Cup media rights, with a bidding war expected to generate over $1 billion.
The Seattle Seahawks' record-breaking $9.6 billion sale is not just another blockbuster transaction—it shows a larger shift playing out across global sports as World Cup momentum reshapes franchise values.
Elliot Anderson became the most expensive English footballer in history when he signed for a Premier League club in the summer 2026 transfer window, breaking the record for English midfielders.
World No. 2 Elena Rybakina and No. 8 Iga Swiatek will meet for the 13th time in their careers, seeking the title at the National Bank Open in Toronto.
MLS boss Don Garber reveals the league wants to capitalize on the momentum generated behind soccer at the World Cup, with expansion expected to accelerate.
Nike and Adidas competed fiercely during the 2026 World Cup, with brand marketers analyzing the performance of every sponsorship dollar spent on product, marketing, and activations across the tournament.
Vancouver has selected The Show Vancouver as its preferred partner to pursue a Major League Baseball expansion franchise and new ballpark.